Create automated email campaigns that guide subscribers from awareness to purchase.

Tools: ChatGPT or Claude + your email platform (Mailchimp, ConvertKit, Klaviyo)

Time required: 60 minutes

Step-by-step instructions

  • Go to chat.openai.com or claude.ai and sign in

  • Map your customer journey (awareness → consideration → decision)

  • Define the goal of your sequence (welcome, nurture, sales, re-engagement)

  • Use the prompt below to generate a complete email series

  • Customize with your brand voice and specific offers

  • Set up in your email platform with appropriate delays between emails


Example prompt

You are an email marketing expert specializing in automated sequences. I need a [welcome/nurture/sales/re-engagement] email sequence.

My business: [brief description]
My offer: [what you're promoting]
Target audience: [who receives these emails]
Their pain points: [what problems they have]
Desired action: [what you want them to do - buy, book, sign up]

Create a [5/7/10]-email sequence with:

For each email, include:

  • Subject line (with A/B variant)

  • Preview text

  • Email body (keep under 200 words unless story-driven)

  • Call-to-action (clear button text)

  • Sending delay (e.g., "Send 2 days after previous email")


Email structure:
  • Email 1: Welcome + set expectations

  • Email 2: Educate on the problem

  • Email 3: Introduce the solution (your offer)

  • Email 4: Social proof + testimonial

  • Email 5: Address objections

  • Email 6: Urgency/scarcity (if applicable)

  • Email 7: Last chance + FAQ


Use the tone: [friendly/professional/casual/inspiring]
Include: Stories, examples, and a soft-sell approach (80% value, 20% promotion)

Business benefit: Automated email sequences generate 320% more revenue than one-off emails. Welcome sequences have 4x higher open rates and 5x higher click rates than standard campaigns. Businesses using segmented, automated emails see 760% increase in revenue. Source: Campaign Monitor